Backstreet Boys Pave Golden Road In New Deal With Jive Records
Backstreet Boys have re-signed with Jive Records for a reported $60 million, five-record deal that will give them 20% royalty rates. The deal comes just a month after the band reportedly threatened to leave the label.
The immensely popular group, still on their ''Millennium'' tour, will also have a partnership agreement with the label, according to the Hollywood Reporter. The group will reportedly have more say in how its music is marketed and licensed, though its management is still awaiting a statement from the group.
The blockbuster royalty rates will put them in the same league as the Wu Tang Clan, Michael Jackson and Prince. While some industry executives believe that artists royalties peaked a decade ago, there are still a handful of groups which are use their selling power as ammunition in contract negotiations.
The lucrative deal keeps the group firmly on the road of financial success, while rival teen-pop group 'N Sync faces an uncertain future. 'N Sync recently signed with Jive Records, but is being sued by its former label RCA and North American distributor BMG for breach of contract. The legal tangle places in jeopardy the group's already recorded, but unreleased, second album.
Jive will release the Boys' fifth album in September, 2000. The title has not been chosen yet, according to the group's management.
Two Backstreet Boys members, Brian Littrell and A.J. McLean, will have cameos in a romantic comedy to be filmed next week in Mount Dora and Orlando, Fla. Called ''Olive Juice,'' the film is about a young woman who falls in love with a pet shop owner.
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